5 Key Facets of Successful Content Marketing
EUR 1400. That is the total amount of money we at 1ClickFactory spent on advertising in 2014 and 2015, even though we were very active in marketing during this time.
During this time, we generated more than 1000 customer leads, were recognized as one of the most innovative software development partners by Microsoft, and reached the highest ever brand awareness in our target markets. A big part of this success belongs to the fact that in 2014, we focused acutely on content marketing as an organization – on marketing by selling less.