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How to Retain Your BREP Lapsed NAV Customers

Microsoft has discontinued support for Dynamics NAV 2009 and earlier versions. This move pushed many customers to upgrade their Dynamics NAV solutions and rethink strategies for ongoing solution maintenance. However, there are a number of customers that have lapsed from Business Ready Enhancement Plans (BREP) and lost the opportunity for future upgrades and solution maintenance from Microsoft. From a partner’s perspective, such customers are at the highest risk of being lost.

In this blog post, I’ll shed light on this outdated and unsupported customer issue, as well as provide you with strategies to retain your BREP lapsed customers.

What Drives Customers Demand for Upgrades

Communicating the value of a Dynamics upgrade to your end-customer can feel like a harder sell than the sale of the original of the system.  In fact, there are many motivations and events that can drive the need for an upgrade, you just have to be able to detect these buying signals to quickly turn them into upgrade sales. Well, what drives demand for an upgrade?

Powerful Performance Improvements in Dynamics NAV

4+ reasons to upgrade your Dynamics NAV from a performance perspective

While working for Microsoft as a Senior Engineering Lead, I was leading a team that was responsible for the end-to-end performance testing of Dynamics NAV and developing performance tests / benchmarks for partners & customers, I had a unique chance to witness the continual performance improvements made to Microsoft Dynamics NAV since 2009. In this article, I will walk you through the areas where Dynamics NAV customers can reap the most significant performance improvements in Dynamics NAV by upgrading to the latest versions.

Upgrade Subscription: Best Fit for Dynamics Market Moving Towards a Subscription Model

1ClickFactory originally thought of an upgrade on a subscription program in early 2011. Back then, we already believed that the market would slowly move towards a subscription model for software licensing, so we created an upgrade subscription offering that would support that trend and offering.

In 2013, when Microsoft released their first subscription license model for Dynamics NAV, it very clearly proved the direction – Dynamics solutions would move to a subscription model.

Upgrades – if your time hasn’t come yet, eventually it will

“When you invest in a business solution, you know that sooner or later time for upgrade will come – it does not have to be due to a discontinuation of support of your existing solution… an upgrade can also allow you to take advantage of valuable new features, fix some old gaps, let you benefit from new technologies or bring in some new usage scenarios (for example the introduction of tablets support).” 

Less is more. Customers expect Cloud ERP, not hosted

In the new buying paradigm in the small- and medium-sized business space, customers are looking for an out-of-the-box, ready-to-use ERP solution with few customizations. They are even willing to adjust their needs to accommodate the solution from the ERP vendor. In return, they expect low start-up and maintenance costs. In other words, customers are not looking for a complex solution (like a Ferrari); instead, they want a solution with the best ROI (like an economy class car). For these customers, less is more. 

Certification (CfMD) for Dynamics NAV Requirements in a Nutshell

Have you looked at the certification requirements for Microsoft Dynamics and already feel lost about where to start? It was daunting for us as well when we got our first CfMD request in 2012. Since then we’ve learned the ins and outs of the program and would like to share some key takeaways with you – our partners.

In this article, I’ll review 6 key certification requirements and highlight the main things you should know before starting your solution certification process.

Dynamics NAV on Subscription: Tremendous Opportunity to Add New Customers

Microsoft has announced a powerful promotion: The more you integrate your NAV SaaS customers with Microsoft Azure and Office 365, the less you pay for Microsoft Dynamics NAV licenses. It is a nice addition to the overall NAV on Azure in O365 offering that will help Partners to add new customers that are looking for Cloud or subscription-based ERP.

In this post, you will learn what Cloud ERP means for Customers, why we as Microsoft Partners have more chances to win new customers compared with other Cloud players and how we need to align our offerings to tell a compelling Cloud story.